No.98 Hydra Bond Shampoo

Founded by Lorna Andrews (Lorna Luxe), No.98 is an architectural approach to beauty inspired by The Ghost House. Each formula is built with intention, where every detail is considered and nothing is arbitrary.

Formulated with the same proprietary Hydra Bond Complex at the core of the cult Hydrating Masque, it delivers real, visible results from the very first wash. Elasticity is restored. UV and friction damage is defended against. Hair is left luminous, strengthened and easier to manage, without ever feeling weighed down.

Enriched with Brazil Nut Oil, Olive Oil, Avocado Oil and Castor Oil for deep nourishment, alongside a Colour Protection Complex to extend the life of colour-treated hair.

Infused with No.98's signature spiced woody fragrance of cardamom and aldehyde at the top, cedarwood, patchouli and clove at the heart, and smooth vanilla, vetiver and leather at the base, it smells as good as it performs.

Aqua (Water), Disodium Laureth Sulfosuccinate, Sodium Lauryl Sulfoacetate, Cocamidopropyl Betaine, Coco-Glucoside, Bertholletia Excelsa (Brazil Nut) Seed Oil, Hydrolyzed Elastin, Panthenol, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, Helianthus Annuus (Sunflower) Seed Extract, Hydrolyzed Wheat Protein PG-Propyl Silanetriol, Glycol Distearate, Glycerin, Polyquaternium-10, PEG-6 Caprylic/Capric Glycerides, PEG-150 Pentaerythrityl Tetrastearate, Dicaprylyl Ether, Silicone Quaternium-16, Lauryl Alcohol, Undeceth-5, Undeceth-11, Butyloctanol, Butylene Glycol, Parfum (Fragrance), Juniperus Virginiana Oil, Eugenol, Linalyl Acetate, Linalool, Pogostemon Cablin Oil, Benzyl Benzoate, Cedrus Atlantica Oil/Extract, Geranyl Acetate, Terpineol, Phenoxyethanol, Triethylene Glycol, Sodium Benzoate, Potassium Sorbate.

Apply to wet hair and massage gently into the scalp and through the lengths. Rinse thoroughly. Follow with the No.98 Hydra Bond Conditioner. Use alongside the Hydra Bond Hydrating Masque for the complete haircare routine.